Information simply in – the brand new Soil Association report on the rise of natural gross sales makes for actually encouraging studying!
There was a progress in gross sales of natural well being and sweetness merchandise since 2010.
An enormous enhance of 17% from 2012 – 2013 was wanting promising, however the latest stats reveal that gross sales rose one other 20% from 2013-2014, reaching £44.6m.
Abroad they’re proving fairly widespread too; export income of UK corporations providing natural well being and sweetness merchandise topped £10m for the primary time.
It doesn’t cease there; demand for natural magnificence has been mirrored in an elevated turnover for 5 of the highest ten certificated licensees who provide the components to make these UK merchandise.
We’ve at all times been proud to be so strongly affiliated with the Soil Affiliation.
They apply the strictest tips of their vetting strategy of all the businesses that they endorse.
To ensure that a product to qualify as natural, it should comprise 70% minimal licensed natural components and the remaining components should be 100% naturally derived.
What’s promoting Natural magnificence merchandise?
I’ve beforehand shared findings on why natural actually is best for you (read this post in the event you want a refresher!)
Curiously, the newest Soil Affiliation report identifies client training as a key influencer behind the success of outstanding natural manufacturers.
It goes additional, particularly citing Pai as one the businesses that present quite a lot of skincare info alongside their merchandise.
At Pai, it’s at all times our goal to be utterly clear. I do know solely too effectively the challenges of dealing with troublesome pores and skin, so it’s nice to know that sharing our information is proving useful in additional methods than one!